MyMagic+, an electronic wristband that works as admission ticket, head-of-the-line ticket, charge card and hotel key, is making Walt Disney Co. enough money to offset the costs of its delayed Disney World Shanghai opening, according to Disney officials.
Although there’s no extra charge for the wristband, you’re free to spend money on an upgraded one with Disney character designs (try telling your kids they can’t have that one!) and also reduces costs to Disney because fewer staff are needed for ticketing and ticket checking. And just maybe…people may spend more when it’s not “real money.”
More details, including Disney financial outlook, from travel industry news site Skift.
