Here’s a first, I think. A floating brewery. Carnival cruises plans to have a custom brewery — to be called the Red Frog Pub and Brewery — on its newest ocean liner, the Vista. The Carnival Vista launches in May.
The operation will be in partnership with Miami-based Concrete Beach Brewery, itself owned by Sam Adams’ maker The Boston Beer Company. Red Frog will be a fully operational brewery and will create three craft beers while cruising through the American and Caribbean waters. The brews will include an IPA, a wheat ale and a stout.
Carnival already serves a variety of specialty craft beers, varying by the destinations of a ship’s itinerary. But creating unique beer aboard one its vessel is a new concept. Will the brewery be a draw for new customers? Only time will tell.
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