Marriott is joining fellow hotel giants Hilton and Hyatt into the Great Outdoors, or at least to simple lodgings near the outdoors with its acquisition of Postcard Cabins, a national network of ‘cozy cabins.’
Postcard Cabins has 29 locations, all within two hours of a major metropolitan area and many near national parks and other outdoor destinations. All feature private bathrooms and kitchens and are listed as ‘dog-friendly.’
Marriott has also added Trailborn, a boutique collection of small hotels that are outdoor-adjacent. Both will be bookable by next year through Marriott’s reservation system and will be connected to its Bonvoy loyalty scheme.
Earlier this year, Hilton signed up for a partnership with AutoCamp, which operates a network of sites using a mix of cabins, luxury tents and Airstream trailers, while Hyatt’s recently acquired Mr & Mrs Smith booking platform offers glamping through Under Canvas.
