How Low Can You Go? Norwegian Air’s Chief Bets on It

Norwegian Air Shuttle’s plans to undercut the majors with cheap flights, efficient 787s and selected routes (under $670 for summer roundtrips NY to London) has the industry both skeptical…and a little scared. The Guardian interviewed Norwegian’s brash CEO. MORE

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10 years ago

After seeing todays prices ,he’s not joking around. He’s putting the loss leaders right out there to set the tone. The West Coast prices are absolutely incredible.  

I sure hope it lasts

 

 

 

 

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