Hotel merger fight looms

Paul Heymont 10/20/234:33 PM

Two hotel brand owners, Choice Hotels and Wyndham Hotels and Resorts, seem headed for a battle over Choice's plan to take over Wyndham.

The two chains, who operate mostly at the budget to moderate end of the spectrum, have been seeing increasing moves into that market with new brands from Hilton and Marriott.

The two had been talking merger for about six months, but Choice last week broke off talks and turned to a hostile takeover move with an offer to buy shares that amounts to about $7.8 billion, though Choice values it at $10 million.

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